A great search engine campaign targets the right market and turns your visitors into customers. New customers (not search engine visibility) drive sales.
That’s why it’s about what’s on your site as much as where it shows up. That’s also why your search engine campaign is customised to you. Before we do anything, we get to know your business model, market and campaign goals. Some of the things we look at include:
- Business Model, Market, and Goal Definition
- Competitor Analysis
- Keyword research
Don’t worry, we’ll walk you through it.